By Team IAnD
Photography:
Richard Powers
for Concrete; courtesy the architects
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The fourth in succession, CitizenM’s
up-for-grabs offer of “luxury on a budget” recently opened doors to Banksiders
in London and has swept away the World Architecture Festival Award for
Hotel/Leisure for year 2013…
CitizenM is a new Dutch hotel group that aims at cutting out all hidden
costs and removing all unnecessary items, in order to provide its guests a
luxury feel for a budget price.
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Using prefabricated modules that are easily assembled on site; the
concept hotel comes up with a room size of approx. 14 sq. m. with attached
bath, providing the guests with a great bed and clean washroom. Every room is equipped with super-king size 2.2 x 2.0 m. bed that stands in front of a floor-to-ceiling,
wall-to-wall window and all possible amenities including a mini bar and storage
for one’s personal belongings; wet and dry areas in the capsule bathroom;
necessary connectivity accessories, auto-controls via a tablet mood pad, et al.
To
create a theatrical atmosphere, the room contains diverse light-sources
including a large RGB LED-string above the translucent ceiling that offers to
create a signature element by changing the colour of the room. Although
compact, each of the 192 rooms are prioritized thus for the guests.
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Moving from private to public spaces, guests are guided to check in at
self-check in terminals and are free to either move up to their rooms or choose any of the several areas on the ground level: environments one needs to work, socialize,
relax or have a drink; each area furnished with state-of-the-art furniture,
fixtures and anointed with choice artwork.
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A centrally placed courtyard creates a beautiful oasis in the heart of
the hotel bringing daylight into the rooms. Complementing this are terraces on
several floors that can be used for drinks, some fresh air, or a smoke, as the
case maybe.
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The exteriors and interiors of the building juxtapose contextual and
modernist elements: the building facade references contextually to the
industrial warehouses neighbourhood being clad in sand-coloured stone panels with especially designed brickwork
patterns. An aluminium framework brings on a quirky twist to the box-like
building, while large glass windows on the ground floor forge a direct connect
with the busy street outside. On the
inside, the décor is plush, contemporary and slightly OTT in trying to pack in
as many ‘goodies’ as possible, perhaps in a justification of its lure of budget
luxury.
Iconic wooden helical stairs that lead to the outd0oor break-out area, societyM
on the first floor, and the compact shop-in-shop,
exclusively designed as an XXL Mendo book are
definite highlights.
This is a fantastic hotel. This hotel bulding is so large and beautiful.
ReplyDeleteSons of Essex
This is a fantastic hotel. This hotel building is so large and beautiful.
ReplyDelete