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Thursday, July 2, 2015

Saying it with Alphabets

By Pari Syal
Photography: David Rodríguez y Carlos Huecas;courtesy the designers

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Award-winning Spanish creative consultancy, Masquespacio has recently reworked on the brand image and interiors of Acadèmia Altimira - a school that specializes in recitation and English classes.

Bearing in mind the small footprint - just 123 sq. m. – the designers focus on the targeted clientele - kids, teenagers and young adults to design a young and energizing blue-green environment that spells flexibility and fun.
 
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Using the underlying principles of ‘constructing’ oneself through learning, an open layout is adopted, where classrooms are cordoned off with three-quarter height plywood walls that also act as acoustic panels. Sliding doors made of wood strips meanwhile allow closing the classrooms at any time, without losing the light entering from the corridor.
 
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The little place adds a distinctively personal touch through a ‘Face-to-Face’ zone that facilitates one-to-one classes for the students, besides a study area that maintains the aesthetic lines of the academy defined from the entrance to the final classroom.
 
uncluttered study areas
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class rooms
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The two-colour palette balanced with the neutrality of light beige brings alive the small space without much ado. Besides some planters and a media-wall kind of display of letters, there is no clutter. In terms of design too, the slim blue rods constitute furniture supports and together with the floating ceiling, enhance the volume of the space.
 
branding on stationery
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branding on folders
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After different international projects, Masquespacio adds this, its first project in Barcelona to its portfolio through a design that represents its most trendy image.   Combining the two disciplines of their founders, interior design and marketing, the design agency has also reworked on the branding for the academy, giving it a fillip, using hexagonal building blocks as symbols of growth and saying it up front – ‘Build Yourself’!


2 comments :


  1. So wonderful

    ReplyDelete
  2. Darlene Murray, ID Design Int'lAugust 18, 2015 at 12:20 PM

    Very nicely done! Working for a Design and Branding firm, we completely get it.

    ReplyDelete