By Anurag Pandey
Photography: Courtesy Paul Hendrix
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A creative idea
turns a simple box into an innovative design solution. Here’s what Studio Mango
has done for pet cats…
When Charles Dickens said, “What greater gift than the love of a cat!” little did he realize that a cat lover could actually take that love to great heights of innovation and creation.
When Charles Dickens said, “What greater gift than the love of a cat!” little did he realize that a cat lover could actually take that love to great heights of innovation and creation.
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It really doesn’t matter if your cat
is goofy, stubborn, playful, fat or snuggly, Studio Mango’s pet collection Kitty Kasa suits
them all.
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The collection is modular in
nature and comprises stand alone cubes - 40 x 40 x 25 cm each, crafted from LDPE plastic, which makes
maintenance a child’s play. Whether stacked together or
stand alone, these modules make a great habitat for cats to eat, sleep and play
in. Incidentally, they have been lovingly termed as bedroom (sleep nest), gym
(scratch pole) and recreation (to play), with more modules soon to be
available. What’s more their bright block colours – white, red and burgundy are
designed to suit every décor.
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Effectively realizing their commitment for animals, especially cats,
ARNI foundation in Florida, which goes all over USA to rescue pets from kill
shelters and also when disasters like hurricane Katrina have taken place, have joined hands with industrial and product designer Paul Hendrix of
Studio Mango to conceptualize and structure the brand identity of their own line of
pet products under the brand name “ARNI Says”. Kitty Kasa is their first product.
Interesting Article about cats and their new home....Keep writing such interesting articles Anurag.
ReplyDeleteInteresting Article about cats and their new home....Keep writing such interesting articles Anurag.
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